How to Develop Your Brand When You Have Little Time
WHY SHOULD YOU LISTEN?
So many people wonder…
Do I actually need a personal brand?
Tom Peters of Fast Company says, “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.”
Branding expert Seema Batavia, has over 10 years of global experience in building successful brands. She says YOU are your brand. Your personality should weave throughout your message.
“Don’t overcomplicate it, just use your personality to speak to your specific demographic; In your voice.”
Develop your brand around your purpose. Your brand should be built around your “WHY”. It’s what motivates you to create and grow.
This is why it’s important to show your real self. Seema says, show your quirks and imperfections (but keep your dirty laundry unwraps). 😆
It’s what makes your followers, followers of YOU! It’s what separates you from everyone else.
When you think Apple you think about the late black turtle neck wearing, Steve Jobs.
Apple’s brand personality is about innovation, passion, trendsetting, energy, zeal, passion, inspiration, and cutting edge technology.
When you think digital marketing and SEO you think Neil Patel.
When you think podcasting and passive income you think Pat Flynn.
When you think of your brand what do people think?
TOPICS WE EXPLORED:
In this episode of the Total Fit Boss Chick Podcast, we’re discussing.
- How to make your message clear
- How to build a strong supportive community
- How to make your offer clear
- Example of what you can do when you don’t know where to start
- How and how not to request to quest post
- How to have impactful engagement even when you don’t have much time
- Bonus: Mentoring moment
Let’s get branding!
Does this sound interesting?
WHERE CAN I LEARN MORE ABOUT SEEMA BATAVIA?
Snag her free masterclass on her website: